WellesleyWeston Magazine


Launched in 2005, WellesleyWeston Magazine is a quarterly publication tailored to Wellesley and Weston residents and edited to enrich the experience of living in two of Massachusetts' most desirable communities.

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Page 152 of 211

the room that either have had cancer or been touched by it in another way," says Capossela. It's about women helping other women." True to its grassroots heritage, the Beyond Boston lunch fills up each year via word-of- mouth. "We have never had guests buy a ticket — they are invited by the host commit- tee," explains Starr. "People give what they're able to." "Our goal is to raise $250,000 from the lunch alone, which we did accomplish in 2015," adds Martin. "We find this is an effec- tive way to fundraise, because people give at the different levels of support as they choose." The room is filled to capacity every year, and there's always a hopeful waitlist. Women attend from the surrounding MetroWest sub- urbs, including Weston, Natick, Needham, and Framingham. "I believe this model is being used with many other medical institutions in the Boston area, because I've been invited to a number of similar events," says Capossela. "But we were the first ones to use this model of bringing a large number of high-level pro- fessionals to a targeted group, and allowing direct access in a personal way." With her first-hand experience, Capossela points out that there is a lot of misinforma- tion out there. "Women are self-advocating, and that's great, but we want women to have correct information — having been a cancer patient, I know the Internet can be a danger- ous thing," she emphasizes. Because Dana-Farber is known as a leader in cancer research and treatment, it's no sur- prise that it attracts the best and brightest from all over the world. To attract top talent, though, there must be some glimmer of possibility for funding new ideas. And luckily, that's where Beyond Boston comes in, growing in impact every year, helping to find cures for women's cancers. "The researchers value what we do very much," sums up Capossela. 151 s u m m e r 2 0 1 6 | W e l l e s l e y W e s t o n M a g a z i n e

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