WellesleyWeston Magazine

FALL 2018

Launched in 2005, WellesleyWeston Magazine is a quarterly publication tailored to Wellesley and Weston residents and edited to enrich the experience of living in two of Massachusetts' most desirable communities.

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SLOANE & IVY (22 Church Street) was founded by Kate Phelan in late 2016. As the buyer for her contemporary women's clothing boutique, Phelan knows her market intimately. Growing up in Weston — Weston High School Class of 2006 — she often shopped with her mom in Wellesley. "For my new business, I wanted a walkable location with free park- ing, a community feel, and a tight-knit group of shops," says Phelan. "Church Square was at the top of my list. When you come to my store, you're coming into my dream. We strive to make your experience as personal as possible." Frequent customers call or email to hear what's new in stock or schedule an in-store appointment when Phelan or a staff member can help them pull together the right pieces for a custom look at no extra fee. A portion of the store's profits is donated to women's empowerment programs. Another Sloane & Ivy personal service is The Ivy Box, a curated group of six items shipped free of charge to your home. "We use our brains and experience as stylists and your profile, not algorithms, to bring our in-store experience to you." It's available monthly, several times a year, or as a one-time gift. Customers send back items they don't want and are billed only for those they keep. Purchases are auto- matically enrolled in the store's Customer Loyalty Program, earning future store credit. Phelan also offers a Closet Detox service in which she makes house calls, for a fee, to separate your wardrobe into piles to keep, donate, or toss. She also pairs items for new looks. "I'll be brutally honest," she says. FREE PARKING FOR CHURCH SQUARE SHOPPERS is available behind the shops. Enter the driveway from Church Street immediately next to J. McLaughlin. B E T H F U R M A N Sloane & Ivy 140 W e l l e s l e y W e s t o n M a g a z i n e | f a l l 2 0 1 8 business "the charm of Church Square"

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