WellesleyWeston Magazine

SPRING 2013

Launched in 2005, WellesleyWeston Magazine is a quarterly publication tailored to Wellesley and Weston residents and edited to enrich the experience of living in two of Massachusetts' most desirable communities.

Issue link: http://wellesleywestonmagazine.epubxp.com/i/107826

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released book is Candle in the Wind, says he makes more money on an e-book that sells for $4.99 than on a $25 hard cover. On the other hand, there is definitely a downside to self-publishing. Some people still confuse self-publishing with the vanity press of years before. Vanity publishers, which charged high costs to publish unprofessional, unedited books that often sat in boxes in a garage, have pretty much disappeared. Self-publishing is different because the Rama K. Ramaswamy writer is publishing a book in a strategic, well-thought-out way. Besides not having the prestige of being produced by a large, wellknown publisher, self-publishing places the entire burden for producing and marketing a book on the author. "I always say to my Wellesley resident Mike Urban, author of several of self-published students, congratulations on writing a book. That was the easy part. adventure books, including the award-winning Drake's Coffin, agrees. From now on everything is hard," says Wasley, who teaches a popular "Self-publishing is a mixed bag," he says, "with the hardest part being course on marketing for authors at the Wellesley Free Library in the distribution and marketing. That's the advantage of using a traditional spring and fall. publisher. They have the marketing power behind them." s p r i n g 2 0 1 3 | We l l e s l e y We s t o n M a g a z i n e 93

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